Movies have actually been a huge influence on America’s view on sexuality, if not the largest influence.
There’s one organization, CARA (the Classification and Rating Administration) who provides ratings for movies and TV shows in the US, and they’ve heavily censored nudity in film for decades, giving films shockingly high ratings if even a breast is flashed on screen for a moment.
This has caused studios to limit nude scenes, or to be extremely creative about sex scenes, to avoid higher ratings. Because the higher the rating, the smaller the audience will be, and they want to appeal to a larger audience.
If you watch American films from the 70s and earlier, seeing casual nudity in a film was a pretty normal thing, whereas you have to buy a porno just to see any nudity today.
This had a nasty backfire effect, where our culture now associates nudity with sex. We don’t appreciate the natural human body unless it’s under the context of sexual desire or procreation.
The crazy thing is, nobody really knows who the members of CARA are. Their identity is kept secret. The heads of their organization are known; you can check them out on their official website (https://www.filmratings.com/About), but the organization as a whole keeps their members’ names secret. So we have no idea who these people are who are censoring nudity in American films.
TikTok is insanely popular among the younger generations, so YouTube, also being a video hosting site, wanted to jump on that bandwagon and leech some of the revenue from that style of video. So they came up with YouTube Shorts, to mimic the popular short-form upright video style.
The problem is, YouTube is NOT TikTok. Most of their user base doesn’t go to YouTube for short-form videos. So getting their audience to engage with YouTube Shorts requires them to shove it in our faces until we just get used to it.
That’s the strategy; beat us with it until we give in. They know we’re not going to go away. People aren’t organized enough to properly protest against features in a way that will scare a company into fixing it. So they’re going to keep harassing us until we’re so used to seeing it, we just don’t care anymore. Or until their content attracts the TikTok generation and successfully feeds a whole new category of revenue for the company. That’s the enshittification process for you; as long as it’s profitable, it’s going to stay.
I forget how I did it, but I blocked YouTube Shorts from showing up in my feed. I use Firefox with uBlock Origin and that removes all ads on YouTube. I even blocked the YouTube app on my phone and redirected all YouTube links to Firefox.
I used to have another extension that blocked YouTube Shorts, but I don’t see it in my extensions anymore. But they still don’t show, so maybe uBlock Origin is doing it for me?
I also don’t allow YouTube to keep a history of my activity. Which makes my homepage just a blank screen. I’d been fighting them for years, trying to remove all suggested videos from my homepage, and now it’s so simple: I just don’t save my activity and they don’t recommend anything to me.
I have subscriptions that I follow and that’s it; I don’t let them suggest videos for me to watch. I don’t need to feed their algorithms or help them build a better profile on me. I’m very anti-advertisement already, and I do my best to not let companies influence my economic behavior.